When it comes to a real estate syndication, most people focus on acquisitions — finding the deal, securing financing, and getting the property under contract. We have been working on the Myrtle Beach acquisition and excited that it’s fully subscribed (join the waitlist here). But what truly determines the long-term success and profitability of a syndicated deal?
Asset Management
Asset management is the ongoing oversight of a property after acquisition. It includes everything from managing the property manager, executing the business plan, optimizing expenses, increasing revenue, and ensuring consistent communication with investors.
I recently interviewed Bonny Wayman, a Partner and Asset Manager at Wild Oak Capital on this topic. She shares some really helpful insight in the video here. We met at the BEST EVER Commercial Real Estate Conference in Salt Lake City earlier this year, and have a lot in common as entrepreneurial moms and real estate investors.
Here’s why asset management matters:
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Protects Your Investment: You can invest in the best property that is purchased at lowest price, but a great deal can go sideways without strong asset management. Effective oversight ensures the property stays on track with projections
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Drives Performance: From improving occupancy to implementing value-add renovations, asset managers drive NOI growth — directly impacting returns.
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Maximizes Investor Returns: Investors count on distributions and capital appreciation. Proper asset management ensures both are optimized throughout the holding period.
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Mitigates Risk: Markets shift, and unexpected issues arise. Active asset management allows for quick decisions and course corrections.
In short, it’s not just about buying the asset — it’s about operating it successfully. That’s where experienced, hands-on asset management makes all the difference. 💪 If you’re interested in learning more about how we approach asset management in our deals, just reply to this email — we’d be happy to share more.
As mentioned, our latest investment is fully subscribed and you can still join the waitlist. Also keep an eye out for upcoming investment opportunities that we’ll be sending to our investor network.
Website: Wild Oak Capital
LinkedIn: Bonny Wayman
Watch to it here: